Ahern Denmark has now become the exclusive importer of AUSA products in the country, where significant brand growth is expected.

AUSA showed off its range of electric vehicles for the first time and launched a new brand image that is being applied to all of its machines, enhancing their lines and updating their look.

AUSA, the manufacturer of compact all-terrain industrial vehicles based in Manresa, Barcelona, has launched its electric vehicle range online, consisting of the D151AEG dumper with a 1,500 kg payload, and the T164E telescopic handler with a 1,600 kg payload and a maximum lift of 4 metres.

AUSA, the manufacturer of compact all-terrain industrial vehicles, has signed an agreement with Ahern Group, the parent company of Ahern Rentals, Snorkel and Xtreme, among others, to distribute its dumpers, all-terrain forklifts and telehandlers in Australia. This means that AUSA and Ahern have now joined forces to consolidate their presence in the country and increase their market shares over the coming years.

After completing the launch of its entire range of dumpers with higher payloads, 6 and 10 tonnes (13,200 to 22,000 lb), AUSA is continuing to upgrade its equipment with the new D301AHG dumper, which has a 3,000 kg (6,600 lb) payload. A completely new dumper, designed with the aim of delivering higher productivity and a better return on investment for the customer, as well as improved operation safety.

AUSA is going full steam ahead with its strategic global expansion plan and, for this purpose, it has identified Belgium as an important country for this growth.

As we know, by its very nature, a dumper is going to undergo intensive use and it will mostly be used in very adverse off-road conditions. Therefore, it is important to maintain it properly, to make sure that it is always in perfect working order.

From January 18 to 20, Las Vegas became the stage for the latest edition of the World of Concrete trade show, the most important event in the concrete sector in the US. During this exhibition, AUSA had a notable presence, displaying some of its outstanding dumpers and rough terrain forklifts, as well as its AUSAnow fleet manager.

"We are very happy to have been at Smopyc once again and to have shared this time with all of our customers and visitors in general. After four and a half years, this edition of Smopyc has become one of the best in recent times, with a large public and a high level of interest in the products. In addition, our launch of AUSAnow, the connected fleet manager, was very well received and many of our customers have already placed orders to install it on their machines", stated Jordi Perramon, Vice Chairman of AUSA.

AUSA has completed the global launch of its AUSAnow fleet manager, an online fleet control solution. With this new digital service, AUSA is offering all of its customers a product to improve their efficiency and profitability by using their mobile phones or computers.